Teme & speakeri

08.30 - 09.15         Inregistrarea participantilor, cafea / Registration, welcome coffee

09.15 - 09.45

Albert Davidoglu, Customer Development Director, Unilever SCE
Provocarile contextului intern si extern asupra pietei de FMCG
Internal and External Challenges Impacting the
FMCG Market
Asculta inregistrare

9.45 - 10.15

Luiza Velcu, Research Executive, MEMRB Romania
MEMRB: Mic dictionar de criza
MEMRB Pocket Dictionary for Crisis
Asculta inregistrare

10.15 - 10.45

Daniel Enescu, Partener Daedalus Group
Strategii de promovare la raft si impactul lor asupra consumatorilor
Shelf Promotion Strategies and Their Impact
on Consumers
Asculta inregistrare

10.45 - 11.30         Pauza de cafea / Refreshments and Networking

11.30 - 12.00

Mircea Coman, Head of Target Group Management Trader, METRO Cash&Carry Romania
Comertul traditional: Solutii pentru viitor!
Traditional Trade: Solutions for the Future!
Asculta inregistrare

12.00 - 12.30

Gabriela Luca, Researcher, GfK Romania
Consumul casnic între ratiune si simtire
In-Home Consumption Between Sense and Sensibility
Asculta inregistrare

12.30 - 13.00

Manuela Guia, Managing Associate, D&B David si Baias (Correspondent law firm of PricewaterhouseCoopers)
Drepturi si garantii ale unui agent economic pe durata unei investigatii deschise de catre Consiliul Concurentei
An Undertaking's Rights and Safeguards During a Competition Council Investigation
Asculta inregistrare

13.00 - 13.30

Mihaela Mitroi, Partener, PricewaterhouseCoopers
Modificari fiscale aduse in 2010: cum este afectata industria de retail?
Fiscal Changes in 2010: How Do They Impact the Retail Industry?
Asculta inregistrare

13.30 - 14.30         Pranz / Networking Lunch - Dacia Felix Restaurant

14.30 - 15.00

Alexandra Gatej, Consilier prezidential, Departamentul Mediul de Afaceri Intern si International
Consumul si modelul economic romanesc
The Consumption and the Romanian Economic Model
Asculta inregistrare

15.00 - 15.30

Victor Armaselu, Vice-Presedinte Vanzari si Distributie, Ursus Breweries
Dilema leadership-ului de criza: cota de piata sau profitabilitate?
Crisis Leadership Dilemma: Market Share or Profitability?
Asculta inregistrare

15.30 - 16.00

Tunde Turcsan, Director General, Nielsen Romania
Pret, perceptie, realitate în comertul din Romania
Price, Perception, Reality in the Romanian FMCG trade
Asculta inregistrare

16.00 - 16.30

Milos Ryba, Senior Retail Analyst, Planet Retail
Ce formate de magazine sunt castigatoare în Europa
The Winning Store Formats in Europe
Asculta inregistrare

16.30                        Inchiderea conferintei / Conference close

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